Project brief

The goal for EXPERT was to create an app that allows users from anywhere in the world, to instantly connect with an Expert in virtually any field through our application.

project goals
my role

Research, usability testing and design


UX Research & UX Design


March - October 2019

EXPERT was designed with a user-centric approach, based on heuristic research, 

validated assumptions and repeated user testing.

Expert video walkthrough

SWOT Analysis

In order to understand the user for EXPERT, I had to research into competitors and better understand their strengths and weaknesses, by performing a S.W.O.T analysis.

User Persona

User Journey Maps

user journey maps ux design user experience


To gather a rough idea of how I envisioned EXPERT, I started wire-framing with paper and pencil. Later, I translated those low-fidelity wireframes into mid-fidelity, using Balsamiq.

Once I had a better understanding of EXPERT,  I translated all my wireframes into high-fidelity wireframes using Sketch

user interface design process low fid

Usability testing

By performing usability tests, I was able to gain a better understanding of how users interact with apps because it highlights problem areas that might not have been obvious beforehand.

Get in touch

Lets collaborate and translate user needs, existing design systems, and requirements into successful solutions